• The New Rules: Eight Business Breakthroughs to Career Success in the 21st Century See large image

    The New Rules: Eight Business Breakthroughs to Career Success in the 21st Century (Paperback) By (author) John P. Kotter

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    Short Description for The New RulesHarvard Business School's Class of 1974 entered the workforce at a time when economic turmoil was fomenting radical, fundamental changes in the business environment. This landmark, 20-year study of its 115 members identifies the factors that influenced their career decisions and explores the breakthroughs that brought them wealth, satisfaction, and security during a time of intense economic volati
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  • Based on a landmark twenty-year study of 115 members of the Harvard Business School's Class of 1974, this vital and important book describes how the globalization of markets and competition is altering career paths, wage levels, the structure and functioning of corporations, and the very nature of work itself. The "New Rules" include: New Rule #1: Conventional career paths through large corporations no longer lead to success as they once did; New Rule #4: The greatest opportunities have shifted away from professional management in manufacturing to consulting and other service industries; New Rule #7: Success requires high personal standards and a strong desire to win.