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  Web Style Guide: Basic Design Principles for Creating Web Sites (Web Style Guide: Basic Design Principles for Creating Web Sites) (Paperback) By (author) Patrick J. Lynch, By (author) Sarah Horton, Foreword by Peter Morville

  

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  Short Description for Web Style GuideFocusing on the needs of web site designers in corporations, government, nonprofit organizations, and academic institutions, this book explains established design principles and how they apply in web design projects in which information design, interface design, and efficient search and navigation are of primary concern.
  Full description

  • Publisher: Yale University Press
  • Published: 02 January 2009
  • Format: Paperback 320 pages
  • See: Full bibliographic data
  • Categories: Graphical & Digital Media Applications | Web Graphics & Design
  • ISBN 13: 9780300137378 ISBN 10: 0300137370
  • Sales rank: 52,776

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Full description for Web Style Guide

• Consistently praised in earlier editions as the best volume on classic elements of web site design, "Web Style Guide", now in its Third Edition, continues its tradition of emphasis on fundamentals. Focusing on the needs of web site designers in corporations, government, nonprofit organizations, and academic institutions, the book explains established design principles and how they apply in web design projects in which information design, interface design, and efficient search and navigation are of primary concern.The features new in this edition include: a full chapter devoted to Universal Usability; guidelines and techniques for creating universally usable designs; a full chapter on Information Architecture and how best to promote its robust development; information on Search Engine Optimization and the designs that improve it; techniques for using Cascading Style Sheets for layouts and typographic design; and, 185 illustrations, all in full colour.