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Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials) (Paperback)
$15.28 - Save $2.71 (15%) - RRP $17.99 Free delivery worldwide (to United States and
all these other countries) Usually dispatched within 48 hours | |Short Description for Built to LastPresenting new insight into such companies as 3M, Walt Disney, and General Electric, a study on what makes companies successful examines their flexibility, ideology, and strong purpose.
Full description- Publisher: HarperBusiness
- Published: 01 December 2002
- Format: Paperback 342 pages
- See: Full bibliographic data
- Categories: Development Economics | Business & Management | Management & Management Techniques
- ISBN 13: 9780060516406 ISBN 10: 0060516402
- Sales rank: 15,916
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Full description for Built to Last
Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?" Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, "Built to Last" provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.
