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  Videogame Marketing and PR: Vol. 1: Playing to Win (Hardback) By (author) Scott Steinberg

  

  

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  Short Description for Videogame Marketing and PRThe definitive guide to mastering the essentials behind making, marketing and promoting product to the world's fastest-growing, most exciting entertainment business-the $13.5 billion computer and videogame industry-is finally here.Everything you need to play with the pros is right at your fingertips.LEARN TO: TOP THE CHARTSMAKE HEADLINESIMPROVE REVIEW SCORESINSPIRE MILLIONS OF FANSENHANCE JOB PERF...
  Full description

  • Publisher: iUniverse.com
  • Published: 18 July 2007
  • Format: Hardback 220 pages
  • See: Full bibliographic data
  • Categories: Games Strategy Guides | Hobbies & Games
  • ISBN 13: 9780595686766 ISBN 10: 0595686761

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Full description for Videogame Marketing and PR

• The definitive guide to mastering the essentials behind making, marketing and promoting product to the world's fastest-growing, most exciting entertainment business-the $13.5 billion computer and videogame industry-is finally here.Everything you need to play with the pros is right at your fingertips.LEARN TO: TOP THE CHARTSMAKE HEADLINESIMPROVE REVIEW SCORESINSPIRE MILLIONS OF FANSENHANCE JOB PERFORMANCEINCLUDES: IN-DEPTH HOW-TO'SEXPERT ADVICEHANDS-ON FEEDBACKPROVEN TIPSCEO-LEVEL INSIGHT