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  Sweet Memories (Paperback) By (author) Robert Opie

  

  $12.07 - Save $0.63 (4%) - RRP $12.70 Free delivery worldwide (to United States and
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  Short Description for Sweet MemoriesDiscusses the principal companies involved, their advertising, marketing slogans and the gimmicks of British confectionery.
  Full description

  • Publisher: National Trust Books
  • Published: 01 June 2008
  • Format: Paperback 120 pages
  • See: Full bibliographic data
  • Categories: Popular Culture | Advertising | History: Specific Events & Topics | Social & Cultural History | Food & Drink
  • ISBN 13: 9781905400621 ISBN 10: 1905400624
  • Sales rank: 133,597

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Full description for Sweet Memories

• "Sweet Memories" is a wonderful nostalgic journey through the development of British confectionery. Fry's Five Boys, Rowntree's Fruit Gums, Bassett's Liquorice Allsorts, Quality Street, Murray Mints, Dairy Milk, Black Magic: these are a selection of the evocative names from more than a hundred years of our favourite confectionery. The book, first published in 1988, is reissued after popular demand.Leading popular culture writer Rober Opie discusses the principal companies involved, their advertising, marketing slogans and gimmicks - all illustrated with the author's vast collection of packaging and advertising ephemera that will evoke great sweet memories.