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The Real Deal: My Story from Brick Lane to the "Dragons' Den" (Hardback)
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Short Description for The Real DealFrom the author's childhood as a Pakistani immigrant to the phenomenal success of his first company, this book traces his journey to both financial and personal maturity. It includes the truth about his role on Dragons' Den, what his charity work in Kashmir means to him, and how he has come to completely re-evaluate what money is really worth.
Full description- Publisher: Virgin Books
- Published: 18 September 2008
- Format: Hardback 384 pages
- See: Full bibliographic data
- Categories: Biography: General | Autobiography: Business & Industry | Entrepreneurship
- ISBN 13: 9781905264452 ISBN 10: 1905264453
- Sales rank: 307,245
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Reviews for The Real Deal
The Real Deal - Great Book
From nothing, James went on to build "a market-leading business with a turnover of more than 30 million pounds". It is an astonishing success story, finished the book within a couple of days, I couldn't put it down, Highly recommend for anyone at business school or in business, by faisal
- Staff review
The Real Deal
Stalwart of the hugely popular television programme Dragon's Den, the hard-headed but utterly charming James Caan is "one of Britain's most successful entrepreneurs."
Dropping out of school when he was just sixteen, James decided that he would not let his lack of formal education stand in the way of what has become a glittering career. Regardless of his lack of commercial experience he started his business life with no qualifications and just two pieces of advice from his father: "observe the masses and do the opposite" and "always look for opportunities where both parties benefit."
From nothing, James went on to build "a market-leading business with a turnover of more than 30 million pounds". It is an astonishing success story, and one that makes The Real Deal a riveting read.
The publisher says: "From his childhood as a Pakistani immigrant to the phenomenal success of his first company, this book traces James Caan’s journey to both financial and personal maturity. It deals with his fear at realising his goals too early, and offers a frank account of what success at 30 really means. The Real Deal brings us bang up to the present, including the truth about his role on Dragons' Den, what his charity work in Kashmir means to him, and how he has come to completely re-evaluate what money is really worth."
by Mark Thwaite

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