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Propaganda and Empire: The Manipulation of British Public Opinion, 1880-1960 (Paperback)
$25.66 - Save $1.36 (5%) - RRP $27.02 Free delivery worldwide (to United States and
all these other countries) Usually dispatched within 24 hours | |Short Description for Propaganda and EmpireIn this illuminating study John M. Mackenzie explores the manifestations of the imperial idea, from the trappings of royalty through writers like G. A. Henty to the humble cigarette card. He shows that it was so powerful and pervasive that it outlived the passing of Empire itself.
Full description- Publisher: MANCHESTER UNIVERSITY PRESS
- Published: 15 January 1988
- Format: Paperback 277 pages
- See: Full bibliographic data
- Categories: Communication Studies | Public Opinion & Polls | General & World History | British & Irish History | Modern History To 20th Century: C 1700 To C 1900 | 20th Century History: C 1900 To C 2000
- ISBN 13: 9780719018695 ISBN 10: 0719018692
- Sales rank: 312,357
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Full description for Propaganda and Empire
It has been said that the British Empire, on which the sun never set, meant little to the man in the street. Apart from the jingoist eruptions at the death of Gordon or the relief of Mafeking he remained stonily indifferent to the imperial destiny that beckoned his rulers so alluringly. Strange, then that for three-quarters of a century it was scarcely possible to buy a bar of soap or a tin of biscuits without being reminded of the idea of Empire. Packaging, postcards, music hall, cinema, boy's stories and school books, exhibitions and parades, all conveyed the message that Empire was an adventure and an ennobling responsibility. Army and navy were a sure shield for the mother country and the subject peoples alike. Boys' brigades and Scouts stiffened the backbone of youth who flocked to join. In this illuminating study John M. Mackenzie explores the manifestations of the imperial idea, from the trappings of royalty through writers like G. A. Henty to the humble cigarette card. He shows that it was so powerful and pervasive that it outlived the passing of Empire itself and, as events such as the Falklands 'adventure' showed, the embers continue to smoulder.
