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  Living Large: The World of Harold Mitchell (Hardback) By (author) Harold Mitchell

  

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  Short Description for Living LargeChronicling Harold Mitchell's personal journey from being the son of a saw miller to the owner of a $100 million-business, this memoir outlines all aspects of the businessman's life from childhood and marriage to starting a business and retiring from it. Mitchell's success began when he boldly launched his own media-buying operation--a radical and unpopular decision at the time--leading him to bec...
  Full description

  • Publisher: Melbourne University Press
  • Published: 01 April 2010
  • Format: Hardback 320 pages
  • See: Full bibliographic data
  • Categories: Biography: Business & Industry | Autobiography: Business & Industry | Public Relations | Advertising Industry | Advice On Careers & Achieving Success
  • ISBN 13: 9780522856576 ISBN 10: 0522856578
  • Sales rank: 487,584

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Full description for Living Large

• Chronicling Harold Mitchell's personal journey from being the son of a saw miller to the owner of a $100 million-business, this memoir outlines all aspects of the businessman's life from childhood and marriage to starting a business and retiring from it. Mitchell's success began when he boldly launched his own media-buying operation--a radical and unpopular decision at the time--leading him to become Australia's biggest media buyer. Presenting guidance for young business executives in the beginning of their careers, Mitchell also underscores the importance of balancing work and a personal life. Mitchell's passion for the arts, for example, provided some colorful moments with Gough Whitlam, Dame Elisabeth Murdoch, Dudley Moore, and folk singer Odetta. Part autobiography, part business book, and part life manual, this account offers a remarkable insight into the life of one of Australia's most successful figures.