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    The Elements of Journalism: What Newspeople Should Know and the Public Should Expect (Paperback) By (author) Bill Kovach, By (author) Professor Tom Rosenstiel

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    Short Description for The Elements of Journalism"In an age when partisan rancor and ratings-driven showmanship have crowded out the more subtle virtues of solid journalism, (the authors) provide a timely refresher course in the importance of press fundamentals. They remind us that at its best, journalism is a high public calling, and all those who practice it have a deeper obligation to their readers and viewers than to the demands of the marke
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  • The Book That Every Citizen and Journalist Should Read "What this book does better than any single book on media history, ethics, or practice is weave . . . [together] why media audiences have fled and why new technology and megacorporate ownership are putting good journalism at risk." --Rasmi Simhan, "Boston Globe" "Kovach and Rosenstiel's essays on each [element] are concise gems, filled with insights worthy of becoming axiomatic. . . . The book should become essential reading for journalism professionals and students and for the citizens they aim to serve." --Carl Sessions Stepp, "American Journalism Review" "If you think journalists have no idea what you want . . . here is a book that agrees with you. Better--it has solutions. The Elements of Journalism is written for journalists, but any citizen who wonders why the news seems trivial or uninspiring should read it." --Marta Salij, "Detroit Free Press" The elements of journalism are: * Journalism's first obligation is to the truth. * Its first loyalty is to citizens. * Its essence is a discipline of verification. * Its practitioners must maintain an independence from those they cover. * It must serve as an independent monitor of power. * It must provide a forum for public criticism and compromise. * It must strive to make the significant interesting and relevant. * It must keep the news comprehensive and proportional. * Its practitioners must be allowed to exercise their personal conscience.