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Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Rules (Morgan Kaufmann) (Paperback)
$41.02 - Save $8.26 (16%) - RRP $49.28 Free delivery worldwide (to United States and
all these other countries) Usually dispatched within 24 hours | |Short Description for Designing with the Mind in MindEarly user interface (UI) practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. This title provides designers with background in perceptual and cognitive psychology that UI design guidelines make intuitive sense.
Full description- Publisher: Morgan Kaufmann Publishers In
- Published: 09 June 2010
- Format: Paperback 200 pages
- See: Full bibliographic data
- Categories: Computing | Internet Guides & Online Services | Computer Programming / Software Development | Human-computer Interaction | User Interface Design & Usability
- ISBN 13: 9780123750303 ISBN 10: 012375030X
- Sales rank: 25,237
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Full description for Designing with the Mind in Mind
Early user interface (UI) practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. In "Designing with the Mind in Mind", Jeff Johnson, author of the best selling GUI Bloopers, provides designers with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just a list of rules to follow. This is the first practical, all-in-one source for practitioners on user interface design rules and why, when and how to apply them. It provides just enough background into the reasoning behind interface design rules that practitioners can make informed decisions in every project. It gives practitioners the insight they need to make educated design decisions when confronted with tradeoffs, including competing design rules, time constrictions, or limited resources.
 practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. This title provides designers with background in perceptual and cognitive psychology that UI design guidelines make intuitive sense.){kind=link}