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  Creative Advertising: Ideas and Techniques from the World's Best Campaigns (Paperback) By (author) Mario Pricken

  Book rating: 05

  

  $36.03 - Save $8.49 (19%) - RRP $44.52 Free delivery worldwide (to United States and
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  Short Description for Creative AdvertisingWhat makes an advertisement hard-hitting and memorable? Unravelling the creative processes behind some of the effective campaigns, this title showcases over 200 examples of international advertising from a range of media. It is suitable for designers, art directors, copywriters and students of advertising.
  Full description

  • Publisher: Thames & Hudson Ltd
  • Published: 09 June 2008
  • Format: Paperback 256 pages
  • See: Full bibliographic data
  • Categories: Industrial / Commercial Art & Design | Advertising
  • ISBN 13: 9780500287330 ISBN 10: 0500287333
  • Sales rank: 16,753

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Reviews for Creative Advertising

• great bookBook rating: 5

  this is a great book, mostly like a catalog of campaigns. Very well selected posters and campaigns, very useful if you study advertising or have a passion for it.
  As for the print, it's a high quality print on high quality paper.
  Totally recommend it! by Ostoin Jasmina

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