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  Building Design Strategy: Using Design to Achieve Key Business Objectives (Paperback) Edited by Thomas Lockwood, Edited by Thomas Walton

  

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  Short Description for Building Design StrategyThis anthology of provocative essays, each written by a key player or analyst, offers dozens of ideas for creating and maintaining a successful corporate design strategy.
  Full description

  • Publisher: Allworth Press,U.S.
  • Published: 06 January 2009
  • Format: Paperback 256 pages
  • See: Full bibliographic data
  • Categories: Industrial / Commercial Art & Design | Business & Management | Management Decision Making | Technical Design
  • ISBN 13: 9781581156539 ISBN 10: 1581156537
  • Sales rank: 128,996

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Full description for Building Design Strategy

• How can design be used to solve business problems? That's the question answered, in many innovative ways, by Building Design Strategy. Mark Dziersk, EunSool Kwon, Arnold Levin, Laura Weiss, and many more top-name contributors share their experience and insights. Topics explore the full range of issues today, including thinking ahead; adapting to challenges; developing tangible strategies; using design to convey ideas; choosing worthwhile projects to help growth; using design to create fiercely loyal customers.